SendNow can automatically send emails to specific contacts when a predefined event occurs. For example, you may want to send an email whenever it is somebody’s birthday. Or perhaps you want to build on your data segments by automatically adding a contact to a specific list when they click on a certain link within an email. Email triggers offer almost limitless configurability and can effortlessly help you to connect with your subscribers.
SendNow’s Autoresponder feature is a fantastic way to engage with anyone who signs up to your mailing list instantly. An autoresponder email can be configured to send as soon as a contact is added to a specific contact list. To keep them engaged, you can schedule a series of timed autoresponders to be sent at set intervals, building advocacy and gradually introducing your new subscribers to your products and services.
Unlike other email marketing platforms, SendNow allows you to send your bulk emails directly from your own company domain. This provides greater recognition from your subscribers, no confusion over who they’re receiving the email from and, as a result, increased trust among your subscriber base.
Sometimes you won’t want to send your email campaign straight away. Perhaps you’d like it to be sent while you’re away from the office, or time it in conjunction with a specific event. In cases like these, SendNow allows you to schedule the email on a date and time of your choice. You can schedule, view, cancel and amend multiple campaigns that are scheduled any time you like.
With a single click, you can ask SendNow to check your email content for words which might be blocked by spam filters. The resulting report will score your email campaign, list the offending words and offer an assessment of the deliverability of your email.
If you’d like to add a personal touch to your email newsletters, SendNow can automatically insert the first, last or full name of your subscribers. Their names can be added to any part of your email with a single click from the WYSIWYG editor. Any amount of custom data can be added in this way too. A fantastic way to connect with your subscribers.
SendNow comes with more than 40 professionally-designed HTML email templates which can be customized to match your company’s branding. Each template has been thoroughly tested in all leading email clients, ensuring maximum deliverability no matter where your subscribers are or on which device they are viewing from.
Customized subscription forms are added to your web site in order to allow your visitors to subscribe to your list(s). You can customize the look and feel of the form to match your existing web design for seamless integration.
Keep your lists clean and up to date with automated bounce processing. Invalid email addresses can be removed from your list automatically based on “smart bounce rules”; thus helps to keep your deliverability rate high.